For her purchase, Nadine selects the best deal from two coupon codes offered by a store, one that she received by email and one from a text.Which marketing technique is Nadine benefiting from?
A) Unique selling proposition
B) Internet-native selling
C) Omnichannel strategy
D) E-commerce website

Question

Quizplus · Accepted Answer

Nadine is benefiting from an omnichannel strategy, as she is able to access and compare deals from multiple channels, such as email and text. This strategy is focused on creating a seamless, integrated shopping experience across all channels for the customer.

For Her Purchase, Nadine Selects the Best Deal from Two