When there is no formal research department, internal suppliers organize the research function by assigning responsibility to:
A) research application and by budget category
B) a series of vice presidents and subordinates handling each marketing research project
C) informal departments organized around budget categories
D) single individuals, a committee, or by assigning no one responsibility
E) ad hoc task forces
Correct Answer:
Verified
Q1: External supplier firms may be either:
A)vertically or
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A)take over customer firms.
B)are known
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A) Peabody
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