Which standardized information service is primarily responsible for providing radio listenership data?
A) RADCustomers
B) RoperASW's Starch Radio Listenership Studies
C) Arbitron
D) DON'TTURNTHATDIAL, Inc.
E) Nielsen Radio Ratings

Question

Quizplus · Accepted Answer

Arbitron is the primary standardized information service responsible for providing radio listenership data.

Which Standardized Information Service Is Primarily Responsible for Providing Radio