________ is one of the strategic drivers of mobile marketing.
A) Advertising
B) 1-click payment mechanisms
C) Decrease in consumer concern about the privacy and security of their personal data
Correct Answer:
Verified
Q14: An element not included in mobile marketing
Q15: Mobile apps are primarily of interest to:
A)young
Q16: A true statement about mobile marketing campaigns
Q17: The adoption stage in which a new
Q18: Location-based mobile marketing is:
A)banned in the United
Q20: Strategic drivers of wireless technology include:
A)localization.
B)larger screens.
C)new
Q21: QR codes are limited in the media
Q22: Digital convergence refers to a single large
Q23: Services like Google Places make location-based marketing
Q24: QR codes are limited to a small
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