The Service Quality Dimension of Assurance Refers To

The service quality dimension of assurance refers to:

A) the ability to perform the service dependably and accurately.
B) the willingness to help customers and provide prompt service.
C) the caring, individualized attention provided to customers.
D) the knowledge of and courtesy by employees and their ability to convey trust and confidence.
E) the appearance of physical facilities, equipment, personnel, and communication materials.