The value created by a service is defined in terms of business outcomes, customer preferences, and which other element?
A) Customer assets
B) Customer perceptions
C) Business activity
D) Business vision

Question

Quizplus · Accepted Answer

Customer perceptions are crucial in defining the value of a service, as they reflect how customers view the service's effectiveness and benefits, alongside business outcomes and preferences.

The Value Created by a Service Is Defined in Terms