Hot Topics is a specialty retailer with an assortment that interests young teens.Merchandise ranges from t-shirts to music to jewelry to makeup all geared to the interests of young teenagers.Hot Topics is catering to a particular:
A)Consideration set
B)Demographic set
C)Media set
D)Psychosocial segment
E)Retail market segment

Question

Quizplus · Accepted Answer

The teens who shop at Hot Topics share the need to have fashionable merchandise catering to their specific interests.Their needs are satisfied by the retail mix offered by Hot Topics.

Hot Topics Is a Specialty Retailer with an Assortment That