Wendy's has established itself in the fast food market as one of the top five restaurants in the city. Customers frequent Wendy's because of the impeccable quality of food associated with it. Which of the following is most likely to be the reason for Wendy's sustainable competitive advantage?
A) Unique merchandise
B) Brand image
C) Customer service
D) Location
E) Price
Correct Answer:
Verified
Q25: _ is the design and implementation of
Q26: Forester, a jewelry store, has developed a
Q27: Myra wanted to purchase a vase as
Q28: Positioning is the process of
A) acquiring a
Q29: Which of the following characteristics is most
Q31: Establishing a sustainable competitive advantage is the
Q32: _ are developed such that the distance
Q33: After selecting a target market and a
Q34: Which of the following characteristics is most
Q35: In perceptual maps, retailers that are closer
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents