Myra wanted to purchase a vase as a wedding gift.Pier 1 Imports Inc.offers a better assortment and slightly lower prices,but she immediately went to her local gift shop instead of Pier 1 Imports Inc.This is an example of:
A) a situation audit.
B) strategic control.
C) direct competition.
D) retail perception.
E) customer loyalty.
Correct Answer:
Verified
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