Imagine you are creating a new product to sell in an up-and-coming market. Which of the below statements indicates that it would be easy for you as the new entrants to compete in this market?
A) The threat of new entrants' force is high in the up-and-coming market.
B) The threat of new entrants' force is low in the up-and-coming market.
C) The threat of new entrants' force is impossible to define in the up-and-coming market.
D) All of these depending on the time of year.

Question

Quizplus · Accepted Answer

When the threat of new entrants' force is high in a market, it indicates that barriers to entry are low, making it easier for new competitors, like the product in question, to enter and compete in the market.

Imagine You Are Creating a New Product to Sell in an Up-And-Coming