Question 1

Which of the following statements is true about the latitude of noncommitment?

Accepted Answer

The latitude of noncommitment refers to the range of ideas or positions that an individual finds neither acceptable nor objectionable, meaning they are neutral or indifferent towards them.

Question 2

________ is defined as a perceptual error whereby people judge messages that fall within their latitude of rejection as farther from their anchor than they really are.

Accepted Answer

Contrast is the perceptual error where people perceive messages within their latitude of rejection as more different from their anchor than they actually are.

Question 3

Most dramatic cases of attitude change, the most widespread and enduring, are those involving changes in:

Accepted Answer

Changes in reference groups with differing values can lead to significant and lasting attitude changes because individuals often align their attitudes with those of the groups they identify with or aspire to join.

Question 4

Membership in a group with a known stand is an indication of a:

Accepted Answer

Membership in a group with a known stand typically indicates high ego-involvement, as individuals are likely to be more committed and invested in the group's beliefs and positions.

Question 5

________ is defined as the mistaken idea that everyone else is doing or thinking something that they aren't.

Accepted Answer

Pluralistic ignorance is when individuals mistakenly believe that their own thoughts, feelings, or behaviors are different from those of the group, even though they are actually similar.

Question 6

High source credibility has the effect of:

Accepted Answer

High source credibility broadens the latitude of acceptance because the audience is more likely to be open to ideas and messages from a credible source.

Question 7

Steve is a member of Opportunity International, an organization that provides opportunities for people in chronic poverty through small business loans. This would suggest that he has a ________ on the issue of helping the poor.

Accepted Answer

Steve's involvement with Opportunity International indicates a strong personal connection and commitment to the issue of helping the poor, which suggests high ego-involvement.

Question 8

Social judgment theory has been criticized because:

Accepted Answer

The answer of Social judgment theory has been criticized because:
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Question 9

Sherif warns that because of the boomerang effect, ________.

Accepted Answer

The boomerang effect refers to a situation where an attempt to persuade someone results in the opposite of the intended effect, causing the person to become more entrenched in their original position.

Question 10

Which of the following was stated as an ethical absolute by German philosopher Immanuel Kant?

Accepted Answer

The categorical imperative is a moral principle that Immanuel Kant formulated as a universal moral law. It states that one should act only according to the maxim by which one can, at the same time, will that it should become a universal law.

Question 11

In social judgment theory, an individual's stand is represented adequately as a point along a continuum.

Accepted Answer

The answer of In social judgment theory, an individual's stand...

Question 12

People who hold extreme opinions on either side of an issue almost always care deeply.

Accepted Answer

People with extreme opinions are often highly invested in their beliefs, which is why they hold such strong views.

Question 13

Extreme positions and high ego-involvement go together.

Accepted Answer

Extreme positions often involve a high level of personal investment or ego-involvement, as individuals are more likely to be deeply committed to beliefs that are far from the moderate or neutral stance.

Question 14

Since highly committed people tend to have large latitudes of rejection, any message that falls within that range will be perceived by them as more discrepant from their anchor than it really is.

Accepted Answer

Highly committed individuals often have strong pre-existing beliefs, leading them to perceive messages within their latitude of rejection as more discrepant from their anchor point due to their resistance to change.

Question 15

According to Muzafer Sherif, assimilation happens only when a message falls within the latitude of rejection and contrast takes place when a message falls within the latitude of acceptance.

Accepted Answer

According to Muzafer Sherif's Social Judgment Theory, assimilation occurs when a message falls within the latitude of acceptance, and contrast occurs when a message falls within the latitude of rejection.

Question 16

Judging how close or how far a message is from one's own anchored position is the first stage of attitude change.

Accepted Answer

This statement refers to the Social Judgment Theory, which suggests that the first stage in attitude change involves evaluating how a message aligns with one's existing beliefs or attitudes.

Question 17

A boomerang effect is likely to happen when a persuader chooses to advocate a message that falls within another person's latitude of acceptance.

Accepted Answer

A boomerang effect occurs when a message falls within a person's latitude of rejection, not acceptance, leading to the opposite of the intended persuasive effect.

Question 18

The message that persuades the most is the one that is most discrepant from the listener's position yet falls within his or her latitude of acceptance or latitude of noncommitment.

Accepted Answer

The statement aligns with the Social Judgment Theory, which suggests that messages within a person's latitude of acceptance or noncommitment are more likely to persuade, even if they are somewhat discrepant from the person's initial position.

Question 19

When dealing with highly ego-involved people, the only way to stimulate large-scale change is through a series of small, successive movements.

Accepted Answer

Highly ego-involved individuals are often resistant to change, so gradual, incremental steps can help them adjust and accept new ideas without feeling threatened.

Question 20

Although social judgment theory is rich in practical application, it lacks an intuitive appeal.

Accepted Answer

Social judgment theory is considered to have intuitive appeal because it aligns with how people naturally process persuasive messages, evaluating them based on their existing attitudes and beliefs.

Quiz 14: Social Judgment Theory