A consumer pays attention only to the advertisements for the medical group that they go to on a regular basis. This is an example of selective comprehension.

Question

Quizplus · Accepted Answer

This is an example of selective exposure, where the consumer chooses to engage with information that aligns with their existing preferences or habits. Selective comprehension involves interpreting information in a way that fits one's beliefs.

A Consumer Pays Attention Only to the Advertisements for the Medical