A successful______innovation will be less risky but less profitable than a successful______innovation.
A)incremental; radical
B)radical; incremental
C)alliance-generated; acquisition-generated
D)acquisition-generated; alliance-generated

Question

Quizplus · Accepted Answer

Incremental innovation refers to small improvements to an existing product or service, whereas radical innovation involves introducing a completely new and groundbreaking product or service. Incremental innovation is less risky as it builds on existing knowledge and resources, but it may not yield significant profits. Radical innovation, on the other hand, has a higher risk as it involves developing new capabilities and technologies, but it has the potential for greater profits.

A Successful______innovation Will Be Less Risky but Less Profitable Than