Diffusion of Innovation identifies people's readiness to accept an innovation. An early adopter is:
A) First to adopt
B) Interested, but does not want to adopt first
C) Open to accepting innovations once others they respect have done so
D) Skeptical and late to adopt

Question

Quizplus · Accepted Answer

Early adopters are interested in new innovations and are willing to adopt them, but they prefer not to be the very first to do so. They often adopt after seeing the success of the innovators.

Diffusion of Innovation Identifies People's Readiness to Accept an Innovation