Question 1

An article in the print edition of a magazine is an example of _______ communication.

Accepted Answer

An article in the print edition of a magazine is an example of mass communication because it is designed to reach a large audience through a medium that disseminates information widely.

Question 2

The CEO and lead engineer for a large tech company are revealing the latest gadget to their customers. They are taking and answering questions from their Twitter feed during the presentation. There is a large audience in the room and a larger one watching the live video feed. What best describes the communication context?

Accepted Answer

The communication context involves both public communication, as there is a large audience present, and mass communication, as the event is being broadcasted to a larger audience via a live video feed.

Question 3

Social scientists call it _______ when two persons interact.

Accepted Answer

Dyadic communication refers to an exchange of information between two people. It is the most basic and fundamental form of communication, focusing on the interaction between two individuals.

Question 4

Larger collections of people, where specific roles shape what, how, and with whom individuals communicate, demonstrate _______ communication.

Accepted Answer

Organizational communication refers to the patterns and modes of communication that occur within large collections of people, such as businesses or institutions, where specific roles and structures influence interactions.

Question 5

In _______ communication every person can participate actively with other members.

Accepted Answer

In small group communication, every person has the opportunity to participate actively with other members, allowing for direct interaction and feedback.

Question 6

What is/are present in small group communication, but not in dyadic communication?

Accepted Answer

The answer of What is/are present in small group communication,...

Question 7

When a group grows too large for all its members to communicate at one time, we are faced with an example of _______ communication.

Accepted Answer

The answer of When a group grows too large for...

Question 8

The three characteristics identified by the textbook as uniquely combined in social media are: users are essentially their own publishers; both known and unknown recipients are likely to be reached; and

Accepted Answer

The answer of The three characteristics identified by the textbook...

Question 9

In the United States, two out of three young adults check their phone

Accepted Answer

Two out of three young adults in the United States check their phone first thing every morning, indicating a strong attachment to their devices upon waking.

Question 10

Bill has a major argument with his wife Tina. While Bill is still fuming he says some less than kind things about her on social media. Bill and Tina make up, but their many friends have seen his social media rant and have taken sides with either Tina or him. Even though they are reconciled, some of their friends behave differently towards them now. How could he have been more competent using social media?

Accepted Answer

He could have been more careful and civil when he posted.

Question 11

You always check social media sites on your smart phone when you're paying for goods at the grocery store, and you don't care if others do either. One day, you do this and the man behind you thinks the way you are treating the cashier is rude. What communication competence with social media should you follow to avoid such reactions next time?

Accepted Answer

Respecting others' need for undivided attention involves being present and attentive during face-to-face interactions, such as when interacting with a cashier, to avoid appearing rude.

Question 12

People who spend excessive time on the Internet may begin to experience problems at school or work and withdraw further from their offline relationships. Which social media communication competence could help?

Accepted Answer

Balancing mediated (online) and face-to-face time is crucial for maintaining healthy offline relationships and ensuring that excessive internet use does not negatively impact one's social life or responsibilities.

Question 13

Juanita is angry with her friend Jamal. She sends a social media message that personally attacks his character. Her words are incredibly harsh. Which option best describes Juanita's actions?

Accepted Answer

Juanita's actions are an example of disinhibition, which refers to the phenomenon where people say or do things online that they wouldn't in face-to-face interactions, often because of the perceived anonymity or physical distance provided by the internet. Her personally attacking Jamal's character with harsh words fits this description.

Question 14

Julian's ways of interacting with others and his system of values have altered since he started using social media heavily. This is best accounted for by the fact that social media

Accepted Answer

The answer of Julian's ways of interacting with others and...

Question 15

Izzy posts a video of himself cuddling with his cat to YouTube. He only has about 25 friends who regularly watch his YouTube postings. His friends really like the video and tell him so, which pleases him. They share it with their friends. The video goes viral and receives over 500,000 views. Many of these unexpected viewers leave highly offensive comments, and Izzy is devastated. What feature of social media does this situation best illustrate?

Accepted Answer

The answer of Izzy posts a video of himself cuddling...

Question 16

Sammy has some bad news to share with a friend. Instead of waiting to see her friend later that night, Sammy decides to just send her a text. Which tip for effective communication with social media would Sammy benefit from?

Accepted Answer

Choosing the best medium is crucial for effective communication, especially when sharing sensitive information like bad news. In this scenario, a more personal and direct form of communication, such as a phone call or face-to-face conversation, might be more appropriate than a text message.

Question 17

Is choosing the right communication medium important in social media use?

Accepted Answer

Choosing the right communication medium is crucial because the appropriateness of the platform can significantly impact the message's reception and effectiveness, especially in sensitive situations.

Question 18

The textbook points out that beginning an email to your manager or professor by saying "Hey", or nothing at all, may be considered disrespectful. This illustrates which tip for communicating well on social media?

Accepted Answer

This illustrates the importance of adapting your communication style to fit the expectations and norms of the audience you are addressing. In professional or academic contexts, a more formal greeting is often expected.

Question 19

Competent communication is _______ communication.

Accepted Answer

Competent communication is defined as communication that is effective, meaning it successfully achieves its intended purpose or goal.

Question 20

Which characteristic of competent communication describes how it can be loud, quiet, serious, humorous, and more?

Accepted Answer

The answer of Which characteristic of competent communication describes how...

Quiz 1: The Importance of Communication