_________ describes a process in which a small number of people within a group guide a change in the group's attitude or behavior?

Question

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Minority influence refers to a process where a small number of people within a group guide a change in the attitude or behavior of the larger group. This minority group may hold different views or perspectives than the majority, but through consistent and persuasive communication, they can influence the majority group to adopt their beliefs or behaviors. This can lead to lasting changes in a group's norms, values, and behaviors.

_________ Describes a Process in Which a Small Number of People