Southwest Airlines founder Herb Kelleher stated that if you look after employees, everything else will follow. In relation to brand consistency, what does Kelleher's statement refer to?

Question

Quizplus · Accepted Answer

Kelleher's statement emphasizes the importance of focusing on employees as a core part of the brand, which is a principle of internal branding. By ensuring employees are well taken care of, they are more likely to deliver the brand promise consistently to customers.

Southwest Airlines Founder Herb Kelleher Stated That If You Look