In developing loyalty, it has been found that patients make judgments:
A) relative to what they have read on social media sites like Facebook and blog posts
B) based on their expectations to their experience
C) relative to what their friends and family told them their experiences were like
D) in terms of how the doctor related to them interpersonally

Question

Quizplus · Accepted Answer

Patients often develop loyalty based on how their actual experiences compare to their expectations.

In Developing Loyalty, It Has Been Found That Patients Make