Priya likes using social media. She connects with her friends and creates new connections within this kind of media. She likes to follow her favorite celebrities and influencers to see what the latest trends are. Priya is a highly social individual who likes to feel close to her friends in family in every way possible. She seeks out different kinds of social media in order to fulfill her need for these connections and interests. Priya is illustrating which theory?

Question

Quizplus · Accepted Answer

Priya is using social media to fulfill her personal needs and interests, which aligns with the uses and gratifications theory. This theory suggests that individuals actively seek out media that satisfies their specific desires and needs, such as staying connected with friends and following trends.

Priya Likes Using Social Media