You've been hired by a company to guide them through replacing the traditional physical process sequence with a value creation and delivery sequence. You would recommend that they replace their first step "make the product" with
A) "communicate the value".
B) "design the product".
C) "choose the value".
D) "sell the product".
E) "provide the value".

Question

Quizplus · Accepted Answer

In a value creation and delivery sequence, the first step is to "choose the value," which involves defining the value proposition or determining what value will be offered to the customer. This precedes product design, making, and selling, ensuring that what is created aligns with customer needs and desires.

You've Been Hired by a Company to Guide Them Through