Retailers can position themselves as offering one of four levels of service. However, self-selection and self-service are the same in discount retailers.

Question

Quizplus · Accepted Answer

Self-selection and self-service may be similar in some aspects, but they are not exactly the same. Self-selection refers to the ability of customers to choose their own products from a limited selection, while self-service refers to the ability of customers to perform certain tasks themselves, such as scanning items and checking out. Discount retailers may offer self-selection but may not necessarily offer self-service, as they may still have staff members performing tasks like checking customers out.

Retailers Can Position Themselves as Offering One of Four Levels