Sales promotion, with its incessant prices off, coupons, deals, and premiums, may ________ the product offering in the buyers' mind.
A) augment
B) confuse
C) detract
D) increase
E) devalue
Correct Answer:
Verified
Q49: In using sales promotion, a company must
Q50: _ seeks to determine whether an ad
Q51: Information Resources, Inc. offers a service called
Q52: Your research has shown that your consumers
Q53: The term "concentration" when used in the
Q55: Buyers enter your market at a high
Q56: _ aims to convince current purchasers that
Q57: Sales promotions used in markets of high
Q58: Several factors have contributed to the increase
Q59: Sales promotion consists of a collection of
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