The household cleaners team at Procter & Gamble has just completed a successful concept test for a new furniture polish. The next step is for the new-product manager to develop a preliminary strategy plan for introducing the new product into the market. Explain the three parts of this strategy plan.

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The Answer of The household cleaners team at Procter & Gamble has just completed a successful concept test for a new furniture polish. The next step is for the new-product manager to develop a preliminary strategy plan for introducing the new product into the market. Explain the three parts of this strategy plan.

The Household Cleaners Team at Procter & Gamble Has Just