The role of marketing in the organization is changing. Traditionally marketers have played the roles of
A) customers.
B) internal customers.
C) middlepeople.
D) external consumers.
E) clients.
Correct Answer:
Verified
Q12: _ is the buying goods and services
Q13: _ is the trend to increase partnering
Q14: The most common form of marketing organization
Q15: _ is reducing the number of organizational
Q16: Many companies now focus on _ rather
Q18: Designing the organization and setting up processes
Q19: A company selling in a national market
Q20: Several companies are new adding _ to
Q21: When customers fall into different user groups
Q22: Modern marketing departments may be organized in
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