When handling customer complaints it is important to ask of the buyer what he/she would like to have happen in order to resolve the issue. By doing this, the salesperson:
A) Avoids proposing an insufficient solution.
B) Avoids proposing a solution that over-compensates for the problem.
C) Will understand what the buyer wants to correct the problem.
D) Is more likely to gain the customer's agreement to the solution if it is viable.
E) All of the above.

Question

Quizplus · Accepted Answer

By asking the buyer what outcome they would like to see, the salesperson can ensure that the proposed solution is both sufficient and realistic. This approach also shows that the salesperson is listening to the buyer's concerns and taking them seriously, which can improve the chances of the customer accepting the proposed solution. Additionally, by understanding the buyer's desired outcome, the salesperson can avoid over- or under-compensating for the problem, and instead provide a resolution that meets the buyer's needs.

When Handling Customer Complaints It Is Important to Ask of the Buyer