Which of the following is not one of the major steps in the sales management process?
A) Directing the salesforce
B) Determining salesforce effectiveness and performance
C) Defining the strategic role of the selling function
D) Developing the salesforce
E) Recruiting and terminating the salesforce

Question

Quizplus · Accepted Answer

The major steps in the sales management process include defining the strategic role of the selling function, developing the salesforce, recruiting and selecting the salesforce, directing the salesforce, and determining salesforce effectiveness and performance. Terminating the salesforce may be a necessary action within the management process, but it is not considered a major step.

Which of the Following Is Not One of the Major