_____ is an action taken by an existing business that discourages rivals from entering the market.

Question

Quizplus · Accepted Answer

Strategic entry deterrence refers to actions taken by existing businesses to make it less attractive or more difficult for new competitors to enter the market. This can involve strategies such as lowering prices to levels that new entrants cannot match, increasing advertising to solidify brand recognition, or leveraging economies of scale that new entrants cannot achieve.

_____ Is an Action Taken by an Existing Business That