It's difficult to target consumer markets in radio advertising because listeners are not loyal to a specific station.

Name: It's difficult to target consumer markets in radio advertising because listeners are not loyal to a specific station.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Radio listeners often show loyalty to specific stations that match their interests or listening habits, making it easier for advertisers to target consumer markets based on the station's audience profile.

It's Difficult to Target Consumer Markets in Radio Advertising Because