The three theories that hold that people are motivated by a desire to gain rewards and avoid punishments are:
A) operant, classical, and social learning theories.
B) balance, congruity, and dissonance theories.
C) cognitive response, uncertainty reduction, and value theories.
D) none of the above

Question

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Operant conditioning (B.F. Skinner) focuses on how the consequences of a behavior affect the likelihood of its future occurrence. Classical conditioning (Ivan Pavlov) involves learning through association, where a neutral stimulus becomes associated with a stimulus that naturally produces a behavior. Social learning theory (Albert Bandura) posits that people learn from one another, via observation, imitation, and modeling, which includes motivations based on rewards and punishments.

The Three Theories That Hold That People Are Motivated by a Desire