What is the function of a boilerplate paragraph in a press release?
A) to create a strong client "spin" at the end of the piece
B) to make a final statement of opinion for the journalist
C) to include the "five W's and the H" for the audience
D) to provide an overview of the person, organization, or brand

Question

Quizplus · Accepted Answer

A boilerplate paragraph in a press release serves to provide a standardized overview of the person, organization, or brand that the press release is about. It gives essential background information, helping readers understand who is making the announcement.

What Is the Function of a Boilerplate Paragraph in a Press