Microscopic interpretive theories focus on how media institutions are structured within capitalist economies.
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Q12: Horace Newcomb argues that _.
A) media have
Q13: Highly ambitious, macroscopic, speculative theories that attempt
Q14: Harold Innis argued that as communication media
Q15: As mass communication theory embraced the critical
Q16: With the coming of mass media, many
Q18: Political economy theory places priority on understanding
Q19: Cultural studies theories are more concerned with
Q20: Political economy theory is macroscopic theory, interested
Q21: Some cultural studies and political economy theories
Q22: Marxism sees elite power residing it control
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