This refers to the act of a company or institution taking a function once performed by employees and outsourcing it to an undefined (and generally large) network of people in the form of an open call. This can take the form of peer-production (when the job is performed collaboratively), but is also often undertaken by sole individuals.

Question

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Crowdsourcing involves outsourcing tasks to a large group of people or community (a crowd) through an open call. This approach leverages the mass collaboration enabled by the internet to achieve goals or complete tasks.

This Refers to the Act of a Company or Institution