Madison is a media relations specialist at Eastman Chemical. Her job is to inform the public of the organization's mission, policies, and practices in a positive and credible manner. Unlike advertising, which pays for it, she must develop relationships with all sorts of publics. She has learned that in public relations ____________.

Question

Quizplus · Accepted Answer

Maintaining relationships in public relations is crucial because it helps in building trust and credibility with various publics, which is essential for effectively communicating the organization's mission, policies, and practices. Unlike advertising, which is paid for, public relations relies on developing and maintaining positive relationships.

Madison Is a Media Relations Specialist at Eastman Chemical