When PR practitioners perceive the world around them from their own personal lenses, they tend to judge other cultures, seeing their own as a "superior" culture. This ____________ can cloud their ability to communicate cross culturally.
A) Elitism
B) Egalitarianism
C) Selectivity
D) Ethnocentrism

Question

Quizplus · Accepted Answer

Ethnocentrism is the belief in the inherent superiority of one's own ethnic group or culture. It can lead to misjudgments and communication barriers in cross-cultural contexts, which is why it's relevant to the scenario described.

When PR Practitioners Perceive the World Around Them from Their