Which is the best type of metric to propose for part of an Integrated Marketing Communication Plan?
A) Social media analytics
B) Market share analysis
C) Funnel model with numbers
D) Algorithm with sales forecast
E) Profit and loss statements

Question

Quizplus · Accepted Answer

A funnel model with numbers is effective for an Integrated Marketing Communication Plan as it tracks customer journey stages and conversion rates, providing actionable insights for optimizing marketing efforts.

Which Is the Best Type of Metric to Propose for Part