The mere exposure effect is a term used in social psychology to describe ________ in positive affect that follows from ________ to a previously unfamiliar stimulus.
A) an increase; repeated exposure
B) a decrease; repeated exposure
C) an increase; a single exposure
D) a decrease; a single exposure

Question

Quizplus · Accepted Answer

The mere exposure effect refers to the phenomenon where people tend to develop a preference for things merely because they are familiar with them. This effect is observed when there is an increase in positive feelings or attitudes towards a stimulus following repeated exposure to it, not just a single exposure.

The Mere Exposure Effect Is a Term Used in Social