IMC stands for which of the following?
A) Internal marketing campaign.
B) Integrated marketing communication.
C) Innovative marketing campaign.
D) None of the above.
Correct Answer:
Verified
Q2: Advertising is which form of campaign?
A) Political
Q3: Advertising comes from the Latin word:
A) Siquis,
Q4: Which of the following are advertising tactics?
A)
Q5: Positioning in advertising is the stage where:
A)
Q6: Promotions are characterized by:
A) All the communication
Q8: Endorsements can best be defined as which
Q9: Some celebrities who have lost contracts with
Q10: Julius Caesar, in 59 BC, used to
Q11: Which of the following began a subsidy
Q12: Which of the following published Ladies' Home
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