Which of the following began a subsidy for newspapers by selling advertisements in his penny press?
A) Benjamin Franklin.
B) Benjamin Day
C) Cyrus Curtis.
D) Peter Zenger.
Correct Answer:
Verified
Q6: Promotions are characterized by:
A) All the communication
Q7: IMC stands for which of the following?
A)
Q8: Endorsements can best be defined as which
Q9: Some celebrities who have lost contracts with
Q10: Julius Caesar, in 59 BC, used to
Q12: Which of the following published Ladies' Home
Q13: Which of the following complaints are recurring
Q14: The AIDA approach to advertising stands for:
A)
Q15: The Federal Trade Commission was called which
Q16: The Federal Trade Commission may take which
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