Review the section on Financing the Newspaper Business. If a full-page ad in a newspaper reaches 100,000 people and the ad costs $10,000, what is the CPM?
A) $10
B) $100
C) $1
D) $1,000
Correct Answer:
Verified
Q2: The newspaper employee who covers a variety
Q3: A company that specializes in delivering advertising
Q4: Newspapers use all of the following to
Q5: The Arctic Sentry and the Legal Intelligencer
Q6: Which of the following is not a
Q8: The number of pages left over and
Q9: What does TMC stand for?
A) total market
Q10: According to Table 8.1 in the text,
Q11: The Timeline of the Newspaper Industry says
Q12: Which of these is not listed as
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