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The General Finding in Research Testing the Effectiveness of Brainstorming

Question 18

Multiple Choice

The general finding in research testing the effectiveness of brainstorming is that brainstorming


A) is not as effective as one might expect it would be.
B) is very effective if conducted following the brainstorming rules.
C) is effective, but only on judgmental tasks.
D) is effective, but only on criterion tasks.

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