Efforts to reduce cognitive dissonance operate by changing the ________________ part of an attitude.

Question

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Cognitive dissonance theory suggests that when individuals experience inconsistency between their attitudes and behaviors, they are motivated to reduce the dissonance. This is often achieved by changing the cognitive (i.e., thought-related) aspects of the attitude to make them consistent with the behavior.

Efforts to Reduce Cognitive Dissonance Operate by Changing the ________________