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Scenario 14.1 Wilkinson Inc., a Manufacturer of Baby Strollers, Experiences a Decline

Question 28

Multiple Choice

Scenario 14.1
Wilkinson Inc., a manufacturer of baby strollers, experiences a decline in sales in the first quarter of a financial year.The top management of Wilkinson meets to discuss ways to improve sales and decides to employ a range of performance-enhancement techniques for its employees.It then entrusts department heads to frame suitable plans for their respective departments.
-Refer to Scenario 14.1.The management directs the customer service department to design an online response page where customers can record their experiences and offer suggestions for improvement.These suggestions will be directed to individual workers through respective departments and necessary measures would be taken to improve quality and customer experience.Which of the following aspects of the job characteristics approach is given importance by Wilkinson?


A) Task significance
B) Autonomy
C) Task identity
D) Skill variety
E) Feedback

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