The following are disadvantages of using an in-house advertising department,except:
A) the company can go stale and fail to recognize other promotional or advertising opportunities
B) the internal department may lack the expertise to carry out all of the necessary functions
C) the internal department may not have a good understanding of the firm's mission and message
D) the internal department may lack objectivity in creating advertisements
Correct Answer:
Verified
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A) key idea
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A)
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A)
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