In deciding between an external advertising agency and creating advertisements in-house,each of the following variables should be considered,except:

Question

Quizplus · Accepted Answer

The spokesperson factor is not typically a primary consideration when deciding between using an external advertising agency or creating advertisements in-house. The other factors, such as objectivity, complexity, and creativity, are more directly related to the decision-making process.

In Deciding Between an External Advertising Agency and Creating Advertisements