When advertisers are more concerned about how an ad is received and what information is being comprehended,the best message evaluation test would be a:
A) concept test
B) recall test
C) recognition test
D) physiological test

Question

Quizplus · Accepted Answer

The Answer of When advertisers are more concerned about how an ad is received and what information is being comprehended,the best message evaluation test would be a:
A) concept test
B) recall test
C) recognition test
D) physiological test

When Advertisers Are More Concerned About How an Ad Is