The test used to see if an ad changed the consumer's mind about a product is called:
A) a warmth meter
B) a recognition test
C) a recall test
D) persuasion analysis

Question

Quizplus · Accepted Answer

The test used to see if an ad changed consumer's mind about a product is called persuasion analysis. This test analyzes the effectiveness of an advertisement's message in convincing consumers to take action or change their opinion about a product. Choice A and B are not relevant to this concept, and choice C is more focused on recalling information rather than measuring the impact of an advertisement.

The Test Used to See If an Ad Changed the Consumer's