An example of the discrepancy between ideal cultural values and people's actual behavior was conducted at the University of Arizona.This study is known as the:

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The Garbage Project was conducted at the University of Arizona in the late 1970s and early 1980s. It revealed a discrepancy between people's stated beliefs about waste reduction and their actual behavior regarding waste disposal. The study analyzed garbage from households and found that people were not following through with their proclaimed values of recycling and reducing waste.

An Example of the Discrepancy Between Ideal Cultural Values and People's