The best measure used to review and control the cost of acquiring new customers is
A) Cost per click (CPC)
B) Earnings per click (EPC)
C) Cost per thousand (CPM)
D) Allowable cost per acquisition (CPA)
E) Cost per auction (CPA)
Correct Answer:
Verified
Q2: The first S in SOSTAC stands for…
A)How
Q3: The second S in SOSTAC stands for…
A)How
Q4: Which SWOT analysis factors include threatening external
Q5: Two measures used to assess the reach
Q6: Which two parts of SOSTAC most closely
Q7: Three website audience engagement measures are…
A)Unique visitors
B)Bounce
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