Scenario - Nikki Williams
Nikki Williams was working as the sales manager for Industrial Instruments. Some of the sales executives were showing signs of burnout. They were losing interest in their jobs and were no longer motivated to gain new accounts. The reward system focused on old reliable accounts, but Nikki was now under pressure to expand the customer base. Nikki had recently been to a seminar on corporate value systems. She recognized that the company's CEO wanted to change the way employees thought about the firm and the way they related to one another. She further recognized that a lasting solution to her problem required a fundamental shift in perception.
-Nikki could use the following to affect the corporate culture:

Question

Scenario - Nikki Williams
 Nikki Williams was working as the sales manager for Industrial Instruments. Some of the sales executives were showing signs of burnout. They were losing interest in their jobs and were no longer motivated to gain new accounts. The reward system focused on old reliable accounts, but Nikki was now under pressure to expand the customer base. Nikki had recently been to a seminar on corporate value systems. She recognized that the company's CEO wanted to change the way employees thought about the firm and the way they related to one another. She further recognized that a lasting solution to her problem required a fundamental shift in perception.
-Nikki could use the following to affect the corporate culture:

Quizplus · Accepted Answer

The best choice is stories about company officers, stressing a value. This will help to change the way employees think about the company and the way they relate to each other. By sharing stories about the company officers and the values they hold dear, Nikki can influence the culture of the company and motivate the sales executives to gain new accounts. Structured symbolic logic and stories about political heroes or economic depression are not directly related or relevant to the issue at hand.