One authority contends that a primary goal of image management is to establish a legitimate basis for the leader's influence attempts.

Question

Quizplus · Accepted Answer

Image management is often used by leaders to establish credibility and legitimacy in order to increase their influence and persuade others to follow them. By carefully crafting their public image and messaging, leaders can gain trust and support from their followers, which in turn can enhance their ability to achieve their goals and objectives.

One Authority Contends That a Primary Goal of Image Management